Home Research Research Centers Adaptive Rationality Research Areas Research Areas Simple Heuristics Which decision strategies enable people to infer and decide efficiently based on limited and often uncertain information, by making clever use of key regularities in the environment? Search and Learning Which search and learning processes guide people in deciding where to look for further information, and—importantly—when to stop searching and take action? Collective Intelligence How do individuals tap into social information from others, and under what conditions do groups outperform their individual members? Lifespan Development of Decision Making How do the cognitive processes of search, learning, and decision making, along with the use of social information, develop over the decision maker’s lifespan? Neurocognitive Foundations of Adaptive Rationality What are the neural underpinnings of the cognitive processes of search, learning, and decision making? Boosting Decision Making What are effective ways of boosting the ability of patients, doctors, citizens, and policy makers to make good decisions?